The Kranking News!  The Global eNewsletter for Kranking Instructors, Trainers and  Enthusiasts
Volume 3 - February, 2011

Featured Showcase Facilities:

220 Fitness Concepts, Santa Monica, California USA

220 Fitness Concepts, Santa Monica CA

About 220 Fitness Concepts:


Formed by an explosive merge of seasoned fitness veterans and founder, Matteo Baker, 220 Fitness Concepts located on Main Street in Santa Monica, has united the industry’s savviest personal trainers and instructors to nurture physical health and mental well-being in a fun, energetic atmosphere. This fusion brings over 20 years of national and international fitness experience to its members and community.

Based on the philosophy that fitness is and should be fun, 220 Fitness Concepts is fully loaded with top-of-the-line equipment, an energetic staff and three studio spaces, making this iconic facility savvy in every sense of the word. The programming schedule features more than 30 classes that give conventional fitness methods an unexpected edge including fun, futuristic classes such as: Kangoo Boot camp, Gravity Training, Krank and Spin, MMA Conditioning, ZUMBA, Fat Flush (set to live drums) Boxing Circuit, Power Yoga and more.


Club Profile:
  • Size: 6000 sq. feet
  • Members: We're Popular!
  • 10 Elite Personal Trainers
  • Indoor cycling studio w/20 bikes
  • 20 Kranking/Spin Classes per week:
    • Spinning Strength Zone Climb Hard
      Krank Spin Circuit
      Krank 101
      Spinning Soul Strength
      Spin 101
      Spinning Endurance Zone Fat Flush!
      Rock N' Roll Spin
      Spinning Intervals Caloric Burn
      Hip Hop Spin
      Krank Your Heart Out
  • 90+ classes per week
  • Small group training room w/30+sessions run weekly
  • Gravity/Kangoo/Boot Camp
Owner Profile: Matteo Baker

Founder/CEO of 220 fitness has over 16 years in the Gym Industry working Nationally on both coasts to holding such positions as Vice President of Gold's Gym Indonesia. Baker's experience is vast and ranges from corporate branding, training development in many positions, implementation of company systems, sales, marketing and production to consistently meet financial goals in the fitness industry. For over a decade, Baker has held management and executive positions (VP of an International Master Franchise to running the most successful fitness facility: Gold's Gym at Venice Beach - an international Fortune 100 corporation with 600 locations around the world). Other management level positions include gym brand companies such as Equinox, Gold's and Powerhouse Gyms.

See how facilities like yours that have implemented successful Kranking Programs by visiting our website: www.krankcycle.com


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